Our Story
Futura Realty Group was founded with one purpose: to empower families and individuals—especially within the Latino community—to build their future through real estate. We saw how overwhelming the process could feel for first-time buyers, and we wanted to change that.
From day one, our focus has been on education, guidance, and community connection. Instead of rushing clients into decisions, we take the time to explain every step, answer every question, and ensure you feel confident about your move.
What We Stand For
Our values drive everything we do:
Family & Community – Real estate is about more than property; it’s about people, culture, and creating spaces where families thrive.
Integrity & Trust – We believe in honest conversations, clear communication, and always putting our clients first.
Growth & Innovation – From digital marketing to community classes, we use modern tools to keep you ahead in the market.
Local Expertise – From the tech companies in Hillsboro to the lakes of Lake Oswego, we know the neighborhoods, schools, and opportunities that make each community unique.
Why Choose Us?
Buying or selling a home is one of the biggest financial and emotional decisions you’ll ever make. Here’s why families across Oregon choose Futura Realty Group:
Bilingual Experts: We guide both English and Spanish-speaking clients with clarity and patience.
First-Time Buyer Focus: We specialize in walking first-time homebuyers through financing, qualification, and the full process.
Innovative Marketing: Our listings stand out with professional photography, video tours, and digital campaigns that reach the right buyers fast.
Community Connection: We host free home-buying classes, partner with local lenders, and invest in community events because we care about the people we serve.
Meet Our Team
Behind Futura Realty Group is a passionate team of professionals led by Héctor Mendoza and Xiomara Mérida, dedicated real estate agents with Keller Williams. Together, we bring years of experience, cultural understanding, and a heart for service.
Your Future Starts Here
Whether you’re buying your first home, upgrading for your growing family, or preparing to sell, we are here to make the process clear, simple, and stress-free.
Founded in 2010, Elite Broker Group quickly became known for its exceptional service and expertise in real estate. Our founders, with years of experience, created a brokerage that goes beyond transactions, offering tailored advice on pricing, negotiations, and legal documentation.
As we grew, we also became leaders in real estate education, ensuring our agents are well-versed in legal and ethical practices. Today, Elite Broker Group continues to offer expert guidance, transparency, and personalized service to clients across a wide range of real estate needs.
At Elite Broker Group, our mission is to provide exceptional, personalized real estate services with integrity, transparency, and expertise. We are dedicated to guiding our clients through every step of the real estate journey, ensuring smooth, successful transactions while fostering growth and professionalism within our team.
- Residential Sales & Purchases
Expert guidance in buying and selling homes, ensuring a smooth and successful transaction.
- Commercial Real Estate
Specialized services for buying, selling, and leasing commercial properties, tailored to your business needs.
- Property Management
Comprehensive management services to ensure your investment properties are well-maintained and profitable.
- Market Analysis & Pricing Strategy
In-depth market analysis and expert pricing strategies to help you get the best value for your property.
- Contract Negotiations
Professional negotiation services to ensure the best terms and conditions in your real estate transactions.
- Legal & Documentation Support
Assistance with all legal paperwork and documentation, ensuring compliance and reducing risk.
- Investment Advice
Offering expert advice on real estate investment opportunities to help grow your portfolio.
- Relocation Services
Personalized relocation assistance for individuals and families moving to a new area.
- First-Time Homebuyer Guidance
Step-by-step support and advice for first-time homebuyers to make the process simple and stress-free.
- Property Valuation Services
Accurate property valuations based on current market trends to determine the right price for your home.
CONTACT
Reach out now, and our experts will contact you promptly!
━━━━━━━━
“The best investment on Earth is earth.” — Louis Glickman
There’s something special about stepping into a brand-new home for the first time. The walls are fresh, the kitchen has never been cooked in, and the smell of “new” is everywhere. No one else has lived there—it’s yours from day one.
But behind the excitement of new construction homes, there’s also a learning curve. Over the years, working with families across Oregon, we’ve learned that not all builders are the same, not all contracts are simple, and not all incentives are created equal.
This blog will dive into the advantages, disadvantages, and surprises that come with buying new construction—along with some stories from our own experience negotiating deals (yes, even blinds included!).
Imagine unlocking your front door knowing that you are the very first person to step into that space. No scratches from previous owners, no repairs waiting to happen—it’s all new.
Everything is Brand New – From the roof to the refrigerator, you start with a clean slate.
Energy Efficiency – Builders today are under pressure to meet higher standards. Better insulation, double-paned windows, and energy-efficient appliances often come included. Families we’ve helped have been amazed by how much they save on monthly utilities.
Customization – Depending on the stage of construction, you may get to pick your finishes, paint colors, or even the type of countertops. For many, this is like designing a home without the hassle of starting from scratch.
Builder Incentives – Here’s where it gets fun. Builders want to move inventory, and in this market they often offer closing cost assistance, interest rate buydowns, or “free” upgrades. One family we worked with walked away with upgraded flooring that would have cost thousands—simply because we knew how to ask.
Now, let’s be real. New construction isn’t perfect.
Location Trade-offs – Many new communities are built farther out. Yes, you get a beautiful new home, but you may also get a longer commute. We’ve had clients who fell in love with a home, only to realize it added 30 minutes to their drive.
Construction Delays – It happens. Weather, labor shortages, or supply chain issues can push back your move-in date. We’ve seen homes scheduled for June deliveries pushed into September.
Variation in Quality – Not all builders are equal. Some deliver premium finishes with solid craftsmanship. Others cut corners. Over the years, we’ve learned exactly which builders in Oregon consistently deliver, and which ones leave families frustrated with endless “punch lists” of repairs.
Here’s where things get tricky. Buying new construction means you’re often dealing with the builder’s contract—not the standard state real estate contract you’d see in a resale.
That contract? It’s written to protect the builder.
This is why it’s so important to have someone on your side who understands the details. We’ve sat with families staring at 30-page documents full of terms about timelines, warranties, and what happens if construction is delayed. Without guidance, it’s overwhelming.
We take the time to explain these terms in plain English (or Spanish), so our clients never feel lost.
And here’s something most buyers don’t know: the paperwork for new builds can vary a lot between builders. One builder might offer strong warranties, while another may leave big gaps. That difference could cost you peace of mind—or thousands of dollars.
One of the most exciting parts of buying new construction are the builder incentives.
Builders are motivated to sell, especially when they have a large inventory of homes. That’s when the perks start showing up:
Closing cost credits
Discounted upgrades
Mortgage interest rate buydowns
Free appliances or landscaping packages
Here’s a real example: We once worked with a family who had their eye on a home but felt the finishes were a little basic. Thanks to our relationship with the builder, we negotiated not only upgraded finishes but also blinds throughout the house—an expense that could have run thousands if purchased later.
That’s the power of experience and connections.
After years of working with builders across Oregon, we’ve built relationships that matter. We know which companies deliver the best finishes, which ones will negotiate, and which ones to approach with caution.
Our clients often tell us: “We wouldn’t have known what to ask for.” And that’s exactly why having a guide matters.
We don’t just take you to a model home and let you sign paperwork—we stand beside you during negotiations, contracts, and walkthroughs. If there’s something extra to secure, we’ll fight for it.
Buying new construction is exciting—but it’s not without its challenges. Between unique contracts, varying builder quality, and incentive opportunities, it’s easy to miss out or feel overwhelmed.
But here’s the good news: You don’t have to go through it alone.
At Futura Realty Group, we’ve helped families navigate the world of new construction, securing better deals, smoother timelines, and extras they never thought possible. Our role isn’t just to help you buy a house—it’s to help you buy smarter, with confidence and peace of mind.
So if you’re considering new construction, let’s talk. We’ll help you avoid the pitfalls, grab the perks, and walk into a brand-new home that truly feels like yours.
Equal Housing Opportunity. A Proud Equal Opportunity
Futura Realty Group, the Futura Realty Group logo, and other various trademarks, logos, designs, and slogans are the registered and unregistered trademarks of Futura Realty Group, Inc. dba Compass in the U.S. and/or other countries.
Futura Realty Group is a real estate group operating under Keller Williams Realty.
No guarantee, warranty, or representation of any kind is made regarding the completeness or accuracy of property descriptions, conditions, or measurements (including square footage), which should be independently verified by the buyer. Futura Realty Group and Keller Williams Realty expressly disclaim any liability in connection therewith.
No financial, tax, or legal advice is provided by Futura Realty Group or Keller Williams Realty.
All services are provided in compliance with federal, state, and local fair housing laws.
Equal Housing Opportunity. © Futura Realty Group | Keller Williams Realty 2025.